Inspired Flight Sony Alpha a7R IV Mirrorless Digital Camera with FE 35mm f/1.8 Lens and Gremsy T3 V3 Gimbal

- Sony Alpha a7R IV Mirrorless Digital Camera -

7R IV - Another Milestone
Virtuoso expression. Sony's full-frame mirrorless a7R IV reveals ever more overwhelming photographic vision, with expressive prowess once expected only in medium-format cameras, and remarkably high speed in a compact body. See how its enhanced rigidity and connectivity raise your productivity.

Ever more inspiring
Enter a whole new world of photographic expression with incomparable image quality and processing speed. A powerful new choice joins the a7R series with ever more advanced connectivity and enhanced reliability demanded by pros.

• Superb resolution and gradation
• Agile and responsive
• Striking portraits, smart workflow
• Envision the unseen

Unimagined subtlety
full-frame Exmor R CMOS sensor combined with BIONZ X imaging engine delivers unprecedented resolution, fine gradation, and low noise to open entirely new dimensions of detail just as pro photographers expect. The a7R IV captures the mood of each scene and the texture of subjects.

Incomparable rendering

61.0 MP full-frame back-illuminated CMOS sensor
The newly developed Exmor R CMOS image sensor boasts incomparable high resolution. The Back-illuminated design exhibits high sensitivity and low noise, despite an extremely high pixel count of 61.0 MP.

The latest image processing engine
The BIONZ X image processing engine and front-end LSI to maximize high-resolution sensor performance and up to 15-stops of dynamic range.

Wide standard ISO 100-32000 range
Regardless of increased pixels, the a7R IV delivers the highest standard ISO 32000 and reduces noise in the low- and mid-sensitivity ranges, achieving high-quality imagery.

In-body 5-axis image stabilization
The in-body 5-axis image stabilizer algorithm is optimized to maximize high-resolution 61.0-megapixel image sensor performance. This fully supports your handheld shooting for reliability as effective as 5.5-stop higher shutter speed.

Shoot in absolute silence
Silent shooting not only provides a useful advantage in venues where quiet is required but avoids vibration that can cause camera-shake blur. A vibration-free shutter maximizes the extremely high a7R IV resolution for crisp clear images.

Blur reducing structure
To maximize the incredible resolution available to the a7R IV the tiniest vibrations need to be suppressed - Sony re-engineered the shutter unit assembly with dampened screws to absorb any shutter shock. Combined with an enhanced image stabilizer algorithm, blur is dramatically reduced, and pin-sharp detail is reliably captured.

Shake-free remote shutter release
Remote camera operation using the optional wireless remote controller (RMT-P1BT) allows you to shoot effective stills while avoiding camera shake caused by pressing the shutter release. This maximizes the image sensor's high resolution.

5.76-million-dot UXGA OLED Tru-Finder
This 5.76-million-dot electronic viewfinder reproduces fine detail with approximately 1.6 times higher resolution than a7R III. You can select "High" quality mode for high-precision yet natural realism while suppressing moire and jaggies for better concentration. Smoother image with a 120/100fps frame rate makes it easy to track moving subjects.

The highest-level burst speed in its class
Regardless of remarkable image resolution, the a7R IV maintains its shooting speed of up to 10fps with a mechanical shutter (up to 8fps in live-view continuous shooting mode). This allows you to capture decisive moments-such as motion of wild animals-with subtle details made possible only by the 61.0 MP high-resolution imaging capability.

Useful 26.2 MP with APS-C cropping
Thanks to extraordinary image resolution, you can still maintain remarkable high-resolution images at approximately 26.2 megapixels even after cropping a full-frame image down to APS-C size. This means the a7R IV can help you proactively utilize 61.0-megapixel full-frame shooting, for example, in bird photography that tends to require cropping editing to magnify captured images.

• High-precision AF in low-light conditions
• Shoot up to 68 images continuously
• Dual media slots, both supporting UHS-II

Wide AF coverage
New image sensor supplies wide and high-density AF coverage with 567 phase-detection AF points (approx. 99.7% height and 74.0% width). 425-point contrast-detection AF supports precision focusing.

Fast AF despite higher resolution
Thanks to the enhanced Fast Hybrid AF, the a7R IV has the ability to capture a subject in remarkable detail, delivering swift AF even in dim lighting.

Steadfast AF tracking further improved
Increased AF points, widened coverage of AF sensor and improved AF algorithm have further enhanced subject-tracking performance for consistent shooting, even of complex or sudden movements.

Rely on smart AI-based Real-time Tracking
AI-based Real-time Tracking is newly featured to greatly increase your success rate in challenging shots. Simply designate a subject and press the shutter button halfway and rely on the camera to steadfastly track the subject. With "Face/Eye Priority in AF" function, the a7R IV seamlessly changes tracking targets between face and eye when the subject is a person.

Real-time Eye AF: evolution of portraiture
Real-time Eye AF represents the evolution of portrait shooting. This AI-aided technology provides immediate, accurate eye detection and tracking for crisp, clear focus on the subject's face, even when capturing a fast-moving model in a photo session. The photographer can concentrate on composition - for smoother workflow that counts with pros.

Instant focusing on an eye
When Face/Eye Priority in AF is on, simply half- press the shutter, press AF-ON button, or an assigned custom button. The camera takes care of focusing on your subject's eye.

Right/left eye selection to meet your need
Now you can even select a specific eye - left or right - before or during shooting via a custom button. Eye selection allows you to focus on composition, lighting, and other details.

Works with Real-time Tracking
You can combine the use of Real-time Eye AF with Real-time Tracking, which responds to dynamic subject motion. This collaboration enables tracking accuracy for comfortable portrait shooting.

More efficient workflow - Wireless and wired connective solutions for demanding pros
The a7R IV supports various options for PC Remote functions and means of data transfer including 5 GHz Wi-Fi. Take full advantage of more choice and convenience in remote shooting operation and data backup.


- Sony FE 35mm f/1.8 Lens -

Sony FE 35mm f/1.8 E-Mount Full Frame Lens
Sony adds to its E-mount line of full-frame lenses with the new Sony FE 35mm F/1.8 wide-angle prime lens. This new lens weighs 280 grams and has a compact 35mm focal length that covers a wide-angle perspective. It has a fast f/1.8 maximum aperture which can create images with a shallow depth of field and enables working under low-light conditions. It also has a 9-blade circular aperture for rendering aesthetically-pleasing bokeh, while its aspherical elements negate aberration to give you high-resolution images. This lens also has a linear autofocus motor and internal focus design which allows for quick, precise, and quiet autofocusing. Its dust and moisture-resistant build and compact design make the new Sony FE 35mm F/1.8 wide-angle prime lens a must-have for leisure and professional photographers alike.

Sony Announces New FE 35mm F/1.8 Large Aperture Wide-Angle Prime Lens
The Sony E-mount full-frame lens series is getting a brand new addition. The newly-announced Sony FE 35mm F/1.8 wide-angle prime lens is the latest release that's sure to delight landscape, food, and everyday photographers.

Large F1.8 maximum aperture
The 35mm focal length is a perfect choice for everyday snapshots, food photography, landscapes, night scenes and more as the maximum F1.8 aperture opens up a world of beautiful prime-lens bokeh. The large F1.8 maximum aperture enables beautiful defocusing effects and enables massive amount of light for low-light or dimly lit shooting scenarios.


- Gremsy T3V3 Gimbal -

Let Your Creativity Run Free
Gremsy T3 (version 3) is the most advanced 3-axis camera stabilizer ready to fly with many industrial cameras for inspection, mapping and other demanding applications. Featuring onboard HDMI and AUX ports, the T3 ensures simple and clean setup as well as increased portability for your system. Not only providing built-in bluetooth functionality for optimal comfort during your setup control, we make your plug & play installation easier within 2 seconds. With Gremsy T3, adapting to various aerial missions has never been so fast and straightforward.

HDMI Hyper Quick Release
HDMI integrated on the gimbal enables clean and straightforward setup while ensuring ability to transmit excellent video quality.

With HDMI Hyper QR, the inconvenience is taken away. Just push in, twist to lock, and it's done.

Thanks to built-in 14.5V Power Regulator in Hyper QR, the T3 can receive power directly from flight battery to convert to a 14.5V power supply.

Advanced I/O Interface
Intuitive hardware interface including POWER, CAN, COM, SBUS, JR, USB, AUX and HDMI ports has relocated on QR to quickly interface with multiple devices such as 3rd party flight controller, remote control, auxiliary I/O and power your ideal system of cameras/accessories.